Resources
Free tools, real examples, no sign-up
Size the opportunity, check your setup, and see exactly what a sprint produces before you talk to us. Everything here is free and works in your browser.
Two checks that take under a minute
The same numbers and tests we use on the free review, available now.
Pipeline calculator
Three numbers in, a meetings-and-pipeline range out, plus which plan fits your database size.
Open the calculator →Deliverability grader
Checks SPF, DKIM, DMARC and MX on your sending domain and grades the foundation A–D with fixes.
Grade my domain →See the work before you buy it
Sample deliverables
The Dormant Pipeline Report, a rep brief, and an annotated re-permission email.
View samples →Email teardowns
Three real follow-up emails rewritten, with the reasoning behind every change.
Read the teardowns →Worked results
What each sprint typically produces for a mid-size B2B company, every number explained.
See the numbers →One short email a month
A teardown, a benchmark, and one thing to fix. No product news, no fluff. Past issues are on the archive page.
How it works in your tool
Short guides to running reactivation and event follow-up inside the platform you already pay for.
HubSpot
Workflows, score properties, rep tasks, and a pipeline dashboard.
Guide →Salesforce / Pardot
Engagement Studio, scoring and grading, Salesforce tasks for reps.
Guide →Mailchimp
Customer Journeys, tags, domain authentication, monthly reporting.
Guide →Brevo
Automations, pay-per-email pricing that suits large dormant lists.
Guide →Want your own email torn down?
Send one follow-up email you're currently sending. We reply with a marked-up version within three business days. No charge, no pitch unless you ask.
Send an email for teardown
Find out how much pipeline is sitting in your CRM.
Book a free 20-minute Pipeline Review. We'll estimate how many contacts you could reactivate and show you the three fastest fixes — whether or not you work with us.